- clarity and precision;
- identification of what would be studied, while avoiding the use of value-laden words and terms;
- identification of an overarching question and key factors or variables;
- identification of key concepts and terms;
- articulation of the study's boundaries or parameters;
- some generalizability;
- conveyance of the study's importance, benefits, and justification;
- no use of unnecessary jargon;
- conveyance of more than the mere gathering of descriptive data providing a snapshot.